Listing appointments
Defend the price when the seller flinches.
Business
The deal that holds when the other side pushes back.
refutor pressure-tests a listing, an offer, or an investment case before the conversation.
The point
A showing is a negotiation.
Price, condition, and timing only hold if you can say why. Record the case, rehearse the other side, and see the weak link before it costs the conversation.
Who it’s for
The rooms where the number has to hold.
Buyer offers
The case for this number, said once.
Investor memos
The thesis under a skeptical read.
Open houses
The question you did not prep.
Agent to agent
Both sides, one shared read.
New agents
Reps before the client is in the room.
What’s included
What you walk in with.
Record
Speak the case for the price or the offer. Vague terms get a question.
Counter
A buyer’s agent pushes on price, condition, and timing. Live voice.
Jury
Two of you on the same property. One shared read on what is still open.
How it works
Before the appointment.
Record the case
Why this price, in your words.
Take the pushback
The other side, out loud.
See what held
The point to keep into the room.